Are you pitching for a loan? Or maybe an investment opportunity? Whatever your aim is, you most definitely need a solid business plan presentation to make it a reality.
But what defines a great business presentation as a prerequisite to landing a loan, credit or investment?
The Fundamentals Of An Effective Business Plan Presentation
Knowing your target audience: Your presentation must wrap up your needs, expectations, attitudes and even knowledge levels of the intended audience in mind. You must know who they are, what do they already know and what is in it for them or in other words everything including the professional positions, backgrounds, roles of each member of the audience, knowledge of the industry, expected benefits as well as the decisions to be made.
Your business plan presentation should be somewhere in-between short and long, which means the right timing strategy should be evaluated prior to pitching your project. Presentations timing is a factor that should be precisely measured, having in mind the extra time gap for extra questions.
Number of presenters
Although you may have planned your business plan presentation as a group, it’s essential to decide who takes which place when the idea is to be launched in public, and deciding the best speakers for presentations in the company is another prerequisite. The recommended number of presenters is one for a 10-15 minutes of presentation, which means that if you are pitching for 30 minutes you may need 2 to 3 presenters to keep the public properly entertained.
Print & Ready
Printing your presentation is always a great idea in terms of the audience. However, printing either three or six slides per page is important, simply because no one likes getting lost with tons of paper but having everything properly organized in case there are notes to be taken or any possible confusions.
In the end, a great business plan presentation should embrace clear knowledge of what the content is about, who is it aimed to but also a style of presenting which is clear and adopts some nice and catchy phrases as seen on popular presentations, including questions, meaningful humor and brief summaries. The best way to be sure and pitch a great business plan presentation is to practice, practice and once again practice! After all, getting a loan or an investment is pretty much a big deal, and you shout treat it accordingly.